Josh Wolfe @wolfejosh VC, entrepreneur, fund manager @Lux_Capital; Chair @CiPrep Coney Island Prep; Trustee @SfiScience Santa Fe Inst; CoFounder of Carson, Quinn & Bodhi w/ @ltwolfe May. 23, 2019 1 min read

1/ I have a not well thought-out idea...

Carbon pricing is arbitrary
Don’t let government set it
Change INCENTIVE
Let the market
How?

Just like 💎💍 (also carbon)
Someone clever should 'DeBeers carbon'
Make captured carbon a luxury item
Lucite of verified high ppm captured gas

2/ Technologists + Jewelers + Artists follow the money to capture carbon

colored diamonds are a thing. If capturing carbon aka MINING is a scarce hard to do thing—

Capture & turn into valuable coveted show-off object in different form factor as a signal of WEALTH (like 💍💎)

3/ Race follows to mine carbon (changing perception from pity to desire).

BUT I suppose unintended consequence is others may have incentive to find ways to cheaply spew carbon to more easily mine it and sell it if means of capture were cheap and available to them

4/ But almost every effort for Carbon has used FEAR narrative (do this or we are all going to die)

Someone ought try GREED narrative (do this and you can get rich)


You can follow @wolfejosh.



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