5 years ago, my Twitter network was overwhelmingly male-centric. That frustrated me, but looking at my behavior back then (following mostly men, RT'ing mostly men) it should have been no surprise. I wasn't making an intentional effort. /1
Today, https://analytics.twitter.com/ says my account reaches a nearly equal proportion of women+men. That didn't just happen. I had to take intentional steps (many inspired by @emcgillivray's post https://moz.com/blog/ways-to-proactively-welcome-women-into-online-marketing … & the suggestions of friends+replies here on Twitter) /2
If you're a dude in tech/marketing/whatever who'd like to broaden the audience you reach, my best suggestions are to broaden the voices you listen to, the ones you amplify, & the ones you support. It's a small step. It's not nearly enough. But it can help. /fin
You can follow @randfish.