Matthew Ball @ballmatthew Venture investor, strategist, essayist, that guy on Twitter. Prev. Head of Strategy @AmazonStudios, ex-Otter Media, @MediaREDEF. 🇨🇦 Aug. 22, 2019 1 min read

Wrote an OpEd for @nytimes on how the future of streaming TV means the return of broadcast and cable-era problems. 

Important: As consumers care deeply about media content (TV/film/gaming/music), but don't actually that spend much on it, the most efficient use of this content is actually to drive other industries/categories/revenue

But this strongly influences what content is made + marketed

It used to be that media companies fought on media, show to show, minute to minute, commercial break to commercial break.

That's not really the case anymore.

This may be good for our bills, but it's probably not good for art.

Thanks to NYT's @brianzittel for the patient hand-holding and proposal, and @jonathanglick for spending his vacation editing

You can follow @ballmatthew.


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