25iQ Term of the Day: "cohort."
"A group of individuals who share a common trait, such as birth year. In medicine, a cohort is a group that is part of a clinical trial or study and is observed over a period of time."
"A cohort is simply a fancy name for a group.” David Skok
In a customer lifetime value (CLV) analysis my friend @d_mccar says a cohort: "would be a group of customers who first adopted within the same window of time. Typically adoption should be when a customer places his/her first order."
"If you look at this curve, ‘percent monthly active’ versus ‘number of days from acquisition’, if you end up with a retention curve that is asymptotic to a line parallel to the X-axis, you have a viable business...." Alex Schultz https://www.google.com/amp/s/25iq.com/2017/02/10/a-dozen-lessons-on-growth/amp/ …
Many SaaS/business terms come from medicine. https://www.uab.edu/medicine/obgynresidency/images/PDFs/JC_Cohort_studies.pdf …
You can follow @trengriffin.
Tip: mention @threader_app on a Twitter thread with the keyword “compile” to get a link to it.
Enjoy Threader? Sign up.
Threader is an independent project created by only two developers. The site gets 500,000+ visits a month and our iOS Twitter client was featured as an App of the Day by Apple. Running this space is expensive and time consuming. If you find Threader useful, please consider supporting us to make it a sustainable project.