ᴅᴀᴠɪᴅ ᴘᴇʀᴇʟʟ ✌ @david_perell "The Writing Guy" | Host of the North Star Podcast: perell.com/podcast | Writing at perell.com/ | Teaching at writeofpassage.school/ Jan. 03, 2020 1 min read

A three-step process to starting an online business:

1) Build an audience.

2) Build a product for your audience.

3) Scale the business with plug-and-play software instead of hiring people.

The audience comes first. The product, second.

I've seen hundreds of people do this.

Some day, I'd like to start a school that takes people through all three steps.

Every student would have two years to build a profitable online business.

First, they'd build an audience. Then a product.

They'd graduate once they were ready to scale their online business.

Best quote I’ve heard in a while.

“Building, owning (and possibly someday selling) a profitable remote software business is the new American Dream.” — @tylertringas


You can follow @david_perell.


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