Inputs + Outputs = Outcomes
(Inputs + Outputs) × Market = Outcomes
Now here's the really fascinating part:
Successful teams & Unsuccessful teams both tend to downplay or outright deny the role of the Market.
The latter deny it 𝘣𝘦𝘧𝘰𝘳𝘦 their failure, to feel more in control.
The former deny it 𝘢𝘧𝘵𝘦𝘳 their success, to look smarter.
How's this as a heuristic?
Execution ^ Strategy × Market = Outcomes
Execution = 𝒇 (inputs, outputs, team)
Strategy = 𝒇 (target segments, value proposition, strategic powers, distribution)
Market = 𝒇 (growth rate, competition, regulation, tech shifts, timing, pandemics...)
Market > Strategy > Execution
Execution can be a limiter, but by itself cannot ensure large Outcomes
Strategy is a major amplifier for Outcomes, but is still dependent on Market
Market is essential for large Outcomes, assuming you've done fine on Strategy & Execution
You can follow @shreyas.
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